Susan Blackmore is a scientist who is most famous for studying memes, with the book The Meme Machine (2000). It's a bit outdated at this point though. She's also a skeptic in debunking some pseudoscience.
I'll start with two videos:
Memes and Tremes
Susan Blackmore studies memes: ideas that replicate themselves from brain to brain like a virus. She makes a bold new argument: Humanity has spawned a new kind of meme, the teme, which spreads itself via technology -- and invents ways to keep itself alive
Living Without Free Will
When I say that consciousness is an illusion, I do not mean that consciousness does not exist. I mean that consciousness is not what it appears to be. If it seems to be a continuous stream of rich and detailed experiences, happening one after the other to a conscious person, this is the illusion.
